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Case study · Suds Creative

Tech leadership for a car wash marketing company

We fill the role of tech strategy and engineering leadership for Suds Creative, architecting and developing across every part of their web tech stack.

Tech leadership for a car wash marketing company
Client
Suds Creative
Engagement
Tech strategy + engineering leadership
Platform
Web · Cloud · Data
Live product
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From the start
A development partner since the beginning
Internal + client
Tools used in-house and products that face clients
Live KPIs
Automated analysis delivering KPIs to car wash owners

Zerrtech has been a development partner of Suds from the beginning and is an invaluable resource to our team and our clients. Uber-professional, they communicate well, and work seamlessly with our in-house engineering team. I would recommend Zerrtech to any company large or small that wants their project done correctly, and on time.

Jason Baumgartner · Co-founder and President
About the client

About Suds Creative

Suds Creative has been innovating in the car wash marketing space for years, leading with data and design together to help car washes run smoothly and create a great experience for their customers.

The challenge

Lead the tech behind a category-leading marketer

We develop tools used internally and client-facing products, working directly with clients and internal stakeholders to build the tech behind the greatest car wash marketing company ever seen.

What we built

From live dashboards to sales tooling

Automated KPI analysis

A web app delivering live KPIs to car wash owners with D3.js charts in React, plus text/email reports.

Data automations

Automated processes that analyze data and integrate with marketing and business tools to keep decisions flowing.

Custom PDF reports

A web app letting a sales team generate 50+ page custom PDF reports to evaluate new car wash locations.

Cloud architecture

AWS architecture hosting APIs in Lambda + API Gateway, with backends on Django and Postgres via Digital Ocean.

Our role

Built automated data-analysis apps delivering live KPIs with D3.js, React, Django, and Postgres.

Designed automated processes integrating marketing and business tools.

Provided development-practice strategy and helped lead internal engineering teams.

Created AWS architecture (Lambda + API Gateway) and a custom PDF report generator for the sales team.

Technologies used
UI
ReactGatsby
Backend
Python/DjangoNode.jsPHP/Laravel
Data
PostgresMySQLFirebird
Cloud & DevOps
AWS (Lambda, API Gateway, RDS)Digital OceanDockerGitLab
Integrations
TwilioMailgunActive Campaign

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